Digital Account Director

Location: El Segundo, California, United States
Date Posted: 08-24-2018
Hey there Digital Account Directors in LA!

Our client, one of the Best Places to Work in the US two years running according to Ad Age, and one of Los Angeles’ best places to work 5 years in a row, is looking for a Digital Account Director to join their rapidly expanding crew of 300+ digital marketeers. Their award-winning campaigns have helped hundreds of companies from startups to Fortune 500 brands thrive. If you’ve heard of Toyota, Verizon, Forever 21, Marriott, Wienerschnitzel, or Papyrus you’ve heard of their clients. And they want you to join them in making their clients even better!

Digital Account Director 
Full-time opportunities, El Segundo, CA

 
Our client is looking for a Strategic Account Director to join their nimble and growing Strategy team that is helping to lead the way for clients and company alike. The selected candidate will report directly to the VP of Strategy, and will be responsible for building and maintaining relationships with some of their most important integrated digital marketing accounts. Coordinating the involvement of personnel across departments like creative, paid search, social media, and email, you’ll be ensuring exceptional end-to-end client experiences. Retention and growth of your assigned book of business are the main performance KPIs for the role. Problem solving is crucial; communicating urgency to your client and reassuring the client we understand their business is at the core of your position.
You’ll need to have outstanding analytical, quantitative, communication, and time management skills to keep up with this small but fast-paced and quickly expanding department. Creative, self-motivated problem solvers who read situations quickly and take proactive steps to remedy potential conflict will be welcomed with open arms.
 
What you'll be doing:
  • Proactively leading strategic account planning process with executive stakeholders from the customer teams that develop mutual performance objectives, targets, and critical milestones.
  • Meeting targets and goals for profitable contract renewals, client referrals, service adoptions, and growth objectives in assigned accounts.
  • Establishing productive, professional relationships with key client personnel.
  • Being the expert on all aspects of the relationship with the customer.
  • Routinely assessing, clarifying, and validating customer needs, as well as leading solution development efforts that best address those needs.
  • Achieving customer objectives as defined by client’s management team.
  • Completing customer account plans while maintaining customer satisfaction ratings that meet company standards.
  • Vetting and analyzing new and existing vendors or partners, conduct ongoing research in areas of growth opportunity, and make strategic decisions across all channels daily.
What you bring:
  • BA/BS degree or equivalent practical experience
  • 5+ years of strategic, B2B sales, and/or account management experience in digital marketing, more specifically search marketing, preferable.
  • Knowledge of Google Analytics and project management solutions such as Asana and Basecamp are required. Experience with Google AdWords/Bing Ads, Facebook Exchange, BrightEdge, Bronto, Microsoft Office Suite, and Google Apps would be a plus.
  • Experience navigating complex organizational environments.
  • Ability to identify and communicate with multiple constituencies and decision-makers.
  • Proven experience engaging clients through professional investigative techniques to understand clients’ needs, discover new opportunities, and overcome challenges.
  • Understanding of industry trends and how those affect customers’ business/vertical.
  • Demonstrated ability to understand monetization metrics and apply these to potential optimizations.
  • Worked on significant and unique issues where analysis of situation or data required an evaluation of intangibles.
  • Broad understanding of online advertising (i.e. ad serving, ad exchanges, ad networks) and of key platforms and trends (i.e. desktop, mobile, video).
  • Business travel is required up to 25%
Sound like you and piqued your interest? Great! Apply today!

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